Announcement of the United States Marine Corps (USMC) Innovation Challenge
This MARADMIN announces the establishment of a permanent USMC Innovation Challenge, chaired by Information Command, Control, Communications and Computers (IC4), to enable Marines and DON civilians to collaborate on innovative solutions to service problems. The challenge is now active and accessible through an online portal where participants can register, form teams, submit issues, develop solutions, and compete for awards and recognition.
Issued: September 19, 2025
1. Situation. This MARADMIN serves as the announcement for the Deputy Commandant for Information's (DC I) USMC Innovation Challenge. This challenge is about the service solving service problems and the Marine Corps effectively scaling those solutions for employment across the service. The Marine Corps is filled with uniquely talented individuals with skillsets beyond their designated MOS or billet. These Marines and DON civilians have a talent for leveraging technology to solve problems with innovative solutions. However, no permanent environment or community exists to enable these Marines to network, collaborate, and crowdsource their hidden skillsets to develop innovative solutions. 2. Background. Previous efforts to leverage the innovative spirit of our Marines and DON civilians occurred through seasonal challenges. There are vast opportunities across the FMF and HQMC to elevate and streamline the way Marines accomplish missions or tasks and move from analog, manual-intensive processes to user-defined, data-centric, automated approaches that ensure accuracy, compliance, and relevance to enable decision making and action. Individuals capable of impacting their environments are seeking ways to shape and improve the way their military occupational specialty community or unit performs tasks or day-to-day operations. DC I will enable these uniquely talented Marines' and DON civilians' skillsets and drive, through the establishment of a permanent USMC Innovation Challenge. 3. Concept of Operations. The USMC Innovation Challenge will be a permanent challenge chaired by Information Command, Control, Communications and Computers (IC4) with actions and assessments executed through the USMCs Innovation Council. The USMC Innovation Challenge will be accessible online and managed through the USMC Innovation Challenge Portal: https://usmc.sharepoint-mil.us/sites/DCI/USMC_Innovation_Challenge. Within the USMC Innovation Challenge Portal, Marines, commanders, and staffs will be able to submit issues for challenge participants to develops solutions towards. Marines and DON civilians will be able to form teams through the site, take on submitted issues, and develop innovative solutions. A core tenant of the USMC Innovation Challenge is to enable Commanders and their staffs to serve as team sponsor. As a team sponsor, a commander, or staff section lead will serve as the primary advocate for the issue and provide direct feedback to the challenge participant or team for features that yield an employable solution. Prioritization of issues will be guided by Innovation Campaigns. Innovation Campaigns communicate the theme for which issues and solutions will receive prioritization for assessments and awards. 3.a. Scheme of Maneuver. The USMC Innovation Challenge is enabled through four core components: 3.a.1. Registration and Reception. The USMC Innovation Challenge will be open to all active duty Marines, Reserve Marines in a duty status, and DON civilians. Marines will be able to access the portal, register as a participant, list their current skills, view current teams in the challenge, request to join an active team, or create a team and recruit from current registered participants. Commands and staff sections will be able register in the portal as sponsors as well as view or submit ideas for the challenge. 3.a.2. Issue and Idea Submission, Innovation Campaigns and Sponsorship. The USMC Innovation Challenge is a marketplace for innovative ideas actioned by crowdsourced teams from across the Service. Commands or staff section heads across the Service can volunteer to serve as a sponsor and provide direct support and feedback to participants for feature identification to guide innovation challenge participants. Collaboration will additionally be supported through a code repository and discussion forum in the USMC Innovation Challenge Portal. To maintain tempo and drive interest, "Innovation Campaigns" will set focus areas to center innovation efforts on leveraging newly available tech or to enthuse submissions by commands. Campaigns will be announced within the USMC Innovation Challenge Portal. For the kick-off of the USMC Innovation Challenge, the Innovation Campaign will focus on leveraging the M365 Power Platform suite of tools to automate and streamline command and staff day-to-day operations. An active Innovation Campaign does limit the submission of non-aligned issues but instead impacts the prioritization of assessments. Changes in Innovation Campaigns will be decided by the IC4 Director. 3.a.3. Collaboration, Development, and Solution Submission. Within the USMC Innovation Challenge Portal, participants, teams and sponsors will collaborate to identify required features and other requirements to meet the issue need or idea. This component will be enabled by a code repository and developer discussion forum accessible through the USMC Innovation Challenge Portal. The final step in this component is the project submission for assessment. 3.a.4. Assess, Award, Advertise, and Scale. Based on the inventory of submissions, USMC Innovation Council will hold assessments as required. Sponsors and innovation teams will coordinate presentations, demos, and briefs through the portal with USMC Innovation Council. All assessment and award activities will be posted on the USMC Innovation Challenge Portal. Post assessment, talent will be screened for additional opportunities across the service and successful solutions, when applicable, will be shared with impacted Operational Advisory Groups (OAGs) and transitioned towards organization that can scale the solution for wider employment and standardization. 3.b. Coordinating Instructions 3.b.1. Scope. The USMC Innovation Challenge is restricted to the unclassified network. Participants are prohibited from reverse engineering, decompiling/disassembling, or working around any technical limitations of any Microsoft product (without pre-approval). Data injects to support applications developed should only include sourcing data that is already within the Microsoft M365 environment or provided through the sponsoring command or staff section. The participants are limited to capabilities included in the DoD cloud USMC Tenant M365 suite of capabilities for the M365 environment. Changes to this scope will be announced through the USMC Innovation Challenge Portal. 3.b.2. All participants will comply with any applicable terms of service and system of record notice (SORN). 3.b.3. Awards and Financial Incentives. The USMC Innovation Council will decide upon awards and financial incentives, as authorized by REF A and REF B, based on the technical accomplishment, reach of the application and the availability of funds. 3.b.4. Assessment Prioritization. The USMC Innovation Council members will prioritize assessments of solutions based on the solution's alignment to the current "Innovation Campaign" and sponsorship. 3.b.5. All sponsors and participants must register through the Innovation Challenge Portal. Sponsors can be commanders or their officer/enlisted staff at or above the rank of O4 or E8. Any changes to sponsorship guidelines will be posted on the USMC Innovation Challenge Portal. 3.c. Timeline. 3.c.1. Upon release of this MARADMIN, the USMC Innovation Challenge will be active. Commands, staffs, and participants can register for the challenge, form teams, submit or sponsor issues and begin development of their innovative solutions through the USMC Innovation Challenge Portal. 3.c.2. USMC Innovation Council assessments will be held based on the direction of the IC4 Director and will be influenced based on the quantity and quality of submissions of completed solutions. 3.c.3. All other timelines will be posted in the USMC Innovation Challenge Portal. 4. Admin and Logistics 4.a. Innovation Challenge participants, to include DON civilians, are authorized to compete in the challenge during official duty hours and use government facilities, equipment, materials, property, funds, and information. In consideration of the authorization for participants to work on the challenge during official duty hours and the permission for participants to use government resources, all innovations, inventions, technical data, computer software, products, items, and materials developed, created, generated, or submitted for the USMC Innovation Challenge or associated with the USMC Innovation Challenge, are the property of the USMC and will be delivered to DC I. 4.b. Participants will review the USMC Innovation Challenge Portal for additional information, guidance, submission materials, and shall comply with the terms and conditions associated with the USMC Innovation Challenge. 5. Command and Control. Commands and staffs are encouraged to support participation of all Marines and DON Civilians that desire to participate in this event. Commanders are also encouraged to permit participants to utilize duty hours for participation in the challenge as able given mission requirements. 5.a. IC4 will serve as the chair and is responsible for the overall conduct of USMC Innovation Challenge. 5.b. Points of Contact. For questions regarding this message, please access the USMC Innovation Challenge Portal website. 6. Release authorized by Lieutenant General M. G. Carter,, Headquarters Marine Corps, Deputy Commandant for Information.